We collaborate directly with skilled craftspeople. These workshop clips show the care, precision and human touch behind every unique piece.
We curate and commission Iranian handicrafts with deep cultural roots, built on patient hands, geometric discipline, and materials that carry history. Our focus is on three signature arts: Firoozeh Koobi, Minakari, and Khatamkari.
About us
Persian crafts are not “decor”. They are archives, written in enamel, wood, metal, and stone. Workshop traditions preserved motifs through dynasties, migration, and modern life, keeping a visual language that still feels contemporary because it is built on proportion and restraint.
Our role is simple: protect the integrity of these traditions while presenting them in a clean, modern way. We work with artisans and ateliers who treat craft as a discipline, not a trend.
We exist to honour Iranian makers and to carry their work forward with clarity, provenance, and respect for the original craft logic.
Our three signature crafts
Small pieces of Persian turquoise are hand-set like mosaics onto copper or brass, then polished into a single shimmering surface. The craft is closely associated with workshops in Mashhad, in Iran’s northeast, where turquoise trade and metalwork meet.
Regional root: Mashhad (Razavi Khorasan)
Material lineage: turquoise from the Neyshabur region
Enamel is painted and fired in layers, turning metal into a durable, luminous canvas. While enamelwork in Iran has ancient roots, Isfahan remains its best-known contemporary home, where the city’s workshop culture kept the craft alive and refined.
Regional root: Isfahan (Isfahan Province)
Signature look: disciplined symmetry, dense floral geometry
Thousands of tiny slivers (wood, bone, and metal) are assembled into repeating stars and polygons, then inlaid to form an optical field of precision. Shiraz is widely associated with early masterpieces and long-standing practice, with the tradition later flourishing in other workshop centers.
Regional root: Shiraz (Fars Province)
Signature look: micro-geometry, patience at scale
Regional origins in Iran
These crafts are practiced across Iran, but each has a cultural “home” shaped by local materials, trade routes, and atelier traditions. The map marks three anchor cities often referenced as centers for the crafts we feature.
How we work
We keep origin stories simple and honest: what it is, where it’s made, and what materials carry the tradition.
Real craft is picky. We favour correct materials, correct techniques, and finishing that lasts.
Minimal presentation, maximum workmanship. The object does the talking. Humans can rest.
We answer within 24 hours.
